Meet Cloozz, a new & creative way of self-expression, using any type of eyewear. Express your passion, statement or feelings with these shiny babies. From product & marketing strategy, through branding, e-com website and even product design – Cloozz is a true Hooligan pride
CLOOZZ
Branding, Strategy & Product Design for the First Eyewear Charms Brand
Client
![Client logo](http://www.hooligans.co.il/wp-content/uploads/2019/11/logo-cloozz.png)
Credits
Chief Strategy & Creative Director: Sahar Lewenstein
Chief Art Director & Product Designer: Miriam Moshinsky
Project Manager: Minya Ben
Creative Director: Tal Manor
Art Director: Yanay Halevy
Creative Team: Lior Bergman, Tom Livshitz
Design: Ori Amir, Hofit Lussana
Tags
BRAND ASSETS, BRAND EXPERIENCES, BRANDING, WEBSITES
Brand Strategy & Visual Identity
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/eg-img-left-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/eg-img-right-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Logo_gif.gif)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/cloozz_brandbook.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/ge-gallery-img-4-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/ge-gallery-img-3-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-757.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-758.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-759.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-760.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/catalog-mockups-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Social-mockups-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/how-to.gif)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/how-to2.gif)
Product Ideation & Design
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Products01.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Products02.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Products04.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Products05.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Cloozzes_all.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-1.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-3.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-2.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-6.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-4.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Layer-5.jpg)
E-com Website – Desktop & Mobile
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/eg-big-image-01.jpg)
![](http://www.hooligans.co.il/wp-content/uploads/2019/11/Mockup.jpg)